Skip to content

How GenAI is Quietly Transforming the Voice of the Customer

‍A few days ago, I had the pleasure of attending an exclusive executive roundtable hosted by Deloitte in Amsterdam—an invite-only gathering of around 40 executive decision-makers: CEOs,...

Customer feedback as competitor analysis

Understanding your customers through customer feedback is the best way to get to know what they really think about you. What is competitor analysis? Competitor analysis is the...

Climbing the VoC Maturity Ladder: Transform Your Strategy

Welcome to a transformative journey through the Voice of Customer (VoC) Maturity Ladder—a blueprint designed to elevate your customer feedback strategies to new heights. At Wonderflow,...

The importance of customer feedback for eCommerce platforms

Amazon wants to improve its customers’ experience by presenting them only with high-quality products. How are eCommerce platform planning on assessing products’ quality? Customer feedback....

Product Discovery is Being Rewritten by ChatGPT. Here’s Why Customer Reviews Matters More Than Ever

The way people discover products online is undergoing a seismic shift—and it’s being led by artificial intelligence. OpenAI recently announced that users of ChatGPT will soon be able to...

What Is Data Scraping In Customer Feedback Analysis?

In today's digital age, businesses are sitting on a goldmine of data, but accessing and utilizing this data can be daunting without the right tools. This is where data scraping comes in,...

12 KPIs for Customer Feedback Analysts to Prioritize in 2025

Customer feedback analysts play a critical role in helping companies understand customer needs, preferences, and pain points, and in driving strategic decisions to improve products,...